Chapter 14 was about writing emails, memos, and proposals. It is kind of weird that we need a whole chapter on how to write these simple forms of communication. Here are a few of the notes that I took.
- An average PR professional checks their email about 50 times a day.
- Do not use abbreviations or shorthand in an email
- Always include a subject line
- RFP= request for proposal
- Memos serve many different purpose
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